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  • Report suggests iPhone users more attracted to ads

    9 February 2009, by Jacqueline Oud

    TheQ4 2008 Mobile Advertising Report from Limbo and GFK Technology published recently shows that iPhone users might be more tempted to react to advertising by phone. This might represent an interesting challenge for the advertising market.
    With the hype of the iPhone and continuous attempts to attract new revenues through telecoms, a new report seems to show that iPhone users are more easily interpelled by ads then other telecom users and more likely to react to these.
    This is published (...)


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