Customers are the ones that should finally purchase your offer. Therefor, you should better treat them they way they ought to be treat and study them closely. Don’t let them slip away, they may go to your competitor and never come back again.
Customers
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Buzz or true ... women prefer iPhone-men?
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- 4 May 2010
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The hype around Apple and the «i-Products» is for none probably any longer a surprise. At the same time, marketing studies are not new to many neither. But what may happen when you try original marketing studies on an iPhone? Well … apparently you get to understand why women seem more attracted to men with an iPhone and a lot of buzz.
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Facts & Figures: presence of Procter & Gamble around you
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- 21 June 2006
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Some figurs about Procter & Gamble and its integration in our daily life. The "nephew" of Big Brother is everywhere.
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How to generate a case study
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- 10 August 2005
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Customer case studies are good ways of generating testimonials and good material for promoting your business. Some practical tips of how to create them and make the best use of them.
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Should the Customer be King?
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- 29 October 2004
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In todays world, customers are considered to be treat as Kings. The sky is their limit and what they want are dreams. Is this the best approach, and are they the real Kings?
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Sales success: what it takes to get there
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- 27 March 2004
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Sales results are often considered as not very tangible or easy to analyse. Many stories exists from companies achieving tremendous results whereas others don’t seem to succeed at all. What does it take to obtain the results and what can be done to avoid the traps.
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